USA Triathlon to Celebrate Sport, Host Sixth Annual National Triathlon Week Presented by Nix Biosensors June 20-26

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COLORADO SPRINGS, Colorado. – USA Triathlon today announced the dates for the sixth annual National Triathlon Week presented by Nix Biosensors, a national initiative to celebrate the sport of triathlon and all of its constituent groups. The largely social media-based campaign brings together the multi-sport community from June 20-26 – not just to swim, cycle and run, but also to share experiences, inspiring stories, advice and support.

The full schedule, along with ideas on how to participate, can be found on the official National Triathlon Week homepage: usatriathlon.org/triweek. Throughout the week, athletes are encouraged to get involved and celebrate the sport by posting to social media with the hashtag #TriWeek and tagging @usatriathlon. The week’s activities promote the sharing of stories and training tips from current multisport athletes, making it an ideal opportunity for potential triathletes to learn more about the multisport lifestyle.

“National Triathlon Week is an opportunity for athletes, coaches, clubs, race directors, officials, partners and industry members to share their collective knowledge and passion for the sport, not only among themselves, but also with those looking to get into multisport. said Thomas Lenneberg, Director of Marketing and Communications for USA Triathlon. “We look forward to sharing unique, engaging and educational content during this week-long celebration of our sport, and we encourage the wider multi-sport community to get involved.

“Nix is ​​extremely proud to present USA Triathlon’s sixth annual National Triathlon Week,” said Meridith Cass, CEO of Nix Biosensors. “We are honored to celebrate new and veteran multi-sport athletes, and to contribute to their success with personalized hydration strategies and new content.”

The focus of the week is on celebration, education and participation in the multi-sport lifestyle. Each day of the week, a different theme will be presented, showcasing everyone who makes up the multisport community, including age group and elite athletes and elite paratriathletes, USA Triathlon Certified Coaches, race directors, clubs and officials. Saturday, June 25 is Go for the Gold Day, presented by Toyota, exclusive mobility and automotive partner of the U.S. Triathlon and supporter of the 2022 Toyota Elite U.S. National Paratriathlon Team.

National Triathlon Week Schedule

Monday, June 20: Kick-off of National Triathlon Week
Tuesday, June 21: Something for everyone
Wednesday, June 22: Certified Entertainment
Thursday, June 23: Join the Club
Friday June 24: Faces of Multisport
Saturday, June 25: Go for the Gold presented by Toyota
Sunday June 26: Future of Sport

Individuals are invited to participate and join in the celebration of National Triathlon Week by sharing photos on their own social media channels of themselves training and racing, using the hashtag # TriWeek and tagging social media channels @usatriathlon.

In a fully collaborative launch, USA Triathlon is working with USA Triathlon Certified Coaches, Official USA Triathlon Clubs, Corporate Partners, the USA Triathlon Foundation, and industry partners such as IRONMAN, to play an active role. Video and editorial content will be shared daily on the USA Triathlon website and social media channels, including expert training tips from USA Triathlon’s certified trainers and inspirational features for age groups showcasing the #PowerWithin of the multi-sport community. USA Triathlon will also share content that promotes diversity, equity, inclusion and access to multisport as part of the organization’s Together We Thrive campaign.

Daily prizes from USA Triathlon partner companies including Hand & Stone Massage and Facial Spa, ICON Meals, KT Tape, Newton Running, Nix Biosensors, Pilates For Sports, Science in Sport, TrainingPeaks and TriBike Transport will be offered on social media @ usatriathlon and fans are encouraged to interact with the @usatriathlon social media channels using the #TriWeek hashtag.

Lifetime Membership Contest

For the sixth year in a row, athletes can enter to earn a USA Triathlon Lifetime Membership by sharing their multi-sport journey and demonstrating how triathlon has helped them discover their inner power. Submissions should be emailed directly to [email protected] (subject line: “#TriWeek Power Within”) or shared on social media, tagging @usatriathlon and using the hashtags #TriWeek and #PowerWithin . Previous Lifetime Membership winners have included Sue Reynolds (Bloomington, Ind.), Stephanie Van Bebber (Fairfax, Va.), Kyle Roberts (Aiken, SC), Megan Tuncer (Kensington, Md.) and Tara Wilson Redd (Washington, DC).

Where is National Triathlon Week?

With a focus on social media, #TriWeek is first and foremost an online initiative. At the same time, National Triathlon Week will take place across the country as triathletes find new inspiration to swim, bike and run with others in their communities.

How can I find out more?

Visit usatriathlon.org/triweek to learn more about National Triathlon Week. This online hub offers a detailed explanation of the seven theme days, ideas on how to participate both online and in your community, frequently asked questions, contest information and more.

About Nix Biosensors

Nix is ​​redefining the way we manage health by developing biosensors that allow consumers to access, understand and act on their personal biology at home. Nix’s first consumer product is an anti-sweat patch that provides athletes, soldiers and workers with real-time hydration data, helping them optimize safety and performance. Based in Boston, MA, Nix is ​​led by founder and CEO Meridith Cass, a Harvard Business School graduate, former VC, and 9-time marathon runner. Advisors include Tom Fowler, former president of Polar; Dr. Bob Murray, founder and former director of the Gatorade Sports Science Institute, and Tatyana McFadden, 5x Olympian and 17x medalist, among others. Learn more at nixbiosensors.com.

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